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Contact Information:
Vincent Salas
For Imaginis Corporation
(512) 750-2816
Email: vsalas@salaspr.com
Or
Contact Information:
Beth Bukata
For American Society for Therapeutic Radiology and Oncology
(703) 839-7332
Email: bethb@astro.org
FOR IMMEDIATE RELEASE
_____________________________________________________________________________
WEB LINK AGREEMENT CONNECTS ONLINE CANCER RESOURCE WITH WORLD'S LARGEST RADIATION ONCOLOGY SOCIETY
FAIRFAX, VA, March 26, 2007 - The American Society for Therapeutic Radiology and Oncology (ASTRO) and Imaginis Corporation
announced today a Web agreement that will provide radiation technologists, therapists, and oncologists with
access to extensive information on women's cancers and health conditions.
ASTRO is providing a dynamic link from its patient education Web site, www.rtanswers.org, to the Imaginis Web
site, www.imaginis.com, expanding the outreach Imaginis has with the public interested in breast cancer and
other women's health topics. The agreement demonstrates how the medical field is improving patient education
with credible information that is easy to understand.
"Our research shows that consumers want as much information as possible, especially when faced with medical
conditions like cancer," says Imaginis CEO John H. Molloy. "The mission of ASTRO's patient education
Web site, www.rtanswers.org, mirrors that of Imaginis - to help people living with a diagnosis of cancer, and
their families, better understand their treatment options," Molloy says.
ASTRO and Imaginis are expanding their respective collaborative efforts to increase the availability of reliable
Web-based health information. Recent studies show that the public considers the Internet as the most
trustworthy media source. Research shows that more than 31.5 million consumers say the Internet is their
first and primary learning resource for health information.
About Imaginis
Imaginis Corporation is an independent company that provides reliable and relevant in-depth information on breast
cancer and related women's health topics. Its award-winning Web site, http://www.imaginis.com/, continually provides updated
physician-edited health information, and explains complicated medical terms in everyday language to help patients
understand options to make informed decisions on prevention and treatment.
About ASTRO
The American Society for Therapeutic Radiology and Oncology (ASTRO) is the largest radiation oncology society in
the world, with more than 8,600 members who specialize in treating patients with radiation therapies. As the
leading organization in radiation oncology, biology and physics, The Society is dedicated to the advancement
of the practice of radiation oncology by promoting excellence in patient care, providing opportunities for
educational and professional development, promoting research and disseminating research results and representing
radiation oncology in rapidly evolving socioeconomic healthcare environment. The Society's Web site
address is www.astro.org.
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